DESIGN STORY 12: Pearl Izumi X-Project 3.0
A highly anticipated refresh of one of the brand’s top-selling models, the Pearl Izumi X-Project 3.0 is a hybrid cycling shoe for both mountain bikers and cyclocross racers alike. With functional components for walking, as well as, optimal competitive cycling, this dual-purpose design was a welcomed challenge, as our debut endeavor in the world of cycling.
PEARL IZUMI X-PROJECT 3.0 IDEATION:
When given the chance to collaboratively design our first cycling shoe with @pearlizumiofficial, the need was to create a hybrid shoe for walking and pedaling, while still sticking closely to their 1:1 design philosophy that preaches zero separation between body and gear. #ghostworks #invisibleforce #cultureofgear #footweardesign #idsketches #cycling #cyclingshoes
PEARL IZUMI X-PROJECT 3.0 FINAL PRODUCT:
The resulting @pearlizumiofficial X-Project 3.0 is a walkable, yet high performance cycling shoe with a carbon fiber plate, a low profile fastening ratchet and a modern, lightweight, no-sew construction that makes it a perfect solution for mountain bikers and #cyclocross racers alike. #ghostworks #invisibleforce #cultureofgear #cycling #cyclingshoes #pearlizumi A photo posted by Ghost Works (@weareghostworks) on