GHOST WORKS IS AN INVISIBLE FORCE.
AN INDUSTRIAL DESIGN CONSULTANCY IN PORTLAND WITH A TRUE PASSION FOR SPECIALTY SPORT PERFORMANCE AND LIFESTYLE FOOTWEAR DESIGN.

Continuously inspired by our headquarters at the hub of the footwear design industry and the great outdoors, we actively cultivate a culture of gear. From insightful consumer research, to a full service industrial design menu, our diverse team of specialized designers collaborates closely with clients to create disruptive products for the action sport category.

Research

Research

A comprehensive pre-design research service that uncovers valuable consumer insights used to inform our design process. By conducting this independent background research and immersion exercises, we can establish competitive benchmarks, expanded consumer profiles and attitudes, relevant current and shifting trends, opportunity spaces and points of differentiation.

Framework

Framework

Not all design results in market-ready products -- some will simply inspire. For clients seeking a fresh third-party perspective, we conduct exploratory design exercises that establish a revitalized design framework and refreshed visual language that can then be used to inspire a brand's internal team to design in a new, disruptive direction.

Design

Design

We specialize in designing disruptive products that elevate our clients as brands and their customers as athletes. Though we employ a functional process of ideation, refinement and development, we architect a uniquely tailored approach for each project that will ensure the greatest design results and ultimate product performance.

Innovation

Innovation

Current calendars often distract brands from looking toward the distant future. We work with clients to strategically develop long-term innovation programs that aim to improve existing products, expand current lines and introduce new technologies that aid in establishing the future of a brand, five and ten years from today.

The re-brand of LND to Ghost Works

The Re-Brand of LND

In honor of having recently celebrated our first anniversary as our new identity, we thought it would be an interesting endeavor to re-visit the rigorous process of the re-brand — from Lund Nielsen Design, to Ghost Works. To better understand the entire creative process, watch the full video now.

HOKA Mafate 4 by Ghost Works industrial design consultancy

DESIGN STORY 16: Hoka Mafate 4

Building upon the heritage of the growing Mafate family, HOKA One One’s new Mafate 4 enlists signature elements of cushion and support from the past, but confidently vaults these traits to the next level. Given the chance to re-imagine the next generation of the popular model, the aim was to pay tribute to the comfort and stability that brought it to prominence, but add improvements that would enhance performance and protection.

Ghost Works XR69 Replica livery

Livery Design of XR69 Replica

In preparation for our founder traveling to Australia to compete in the Phillip Island Classic, members of the Ghost Works team explored livery designs that best represented the heritage of the XR69 model, while also lacing modern elements reflective of the Ghost Works brand.